The Top Five: Breaking down the Richmond race

Five thoughts on Sunday’s NASCAR race at Richmond International Raceway…

1. Back it down, Joey

Joey Logano won on a day when he had to start in the back, and the performance was helped by some gentle reminders from crew chief Todd Gordon.

Gordon began the day by texting Logano at 9 a.m., telling him to run 80 percent. The crew chief then repeated it in their pre-race meeting: Go 80 percent, go 80 percent.

Why? Because with Logano starting in the back of the 38-car field due to a transmission change (the team discovered debris in the transmission on Saturday), Gordon knew his driver might try to go all-out in getting back to the front; and that probably wouldn’t be a good thing at a place where tires and equipment seem to get used up.

Logano turned to Penske executive Walt Czarnecki and said, “You pay me to run 100 percent.”

“Today will be a little different,” Czarnecki replied.

As it turned out, Logano listened to Gordon — albeit reluctantly.

“I did (listen),” Logano said afterward with a brief tone of disappointment. “I hate it, too. I am not wired that way. I’m a balls to the wall type of guy, all the time. That’s what’s proven to be successful at certain racetracks.”

But not Richmond. Running consistent, smooth times and saving his stuff allowed him to get in position for Todd Gordon’s strategy gamble, which put Logano off sequence from the rest of the field (along with Team Penske teammate Brad Keselowski, who ultimately finished second).

Logano said his mindset changed at the end of the race (“Take that 80 percent thing and throw it out the window”), but it helped put him in position to overcome a bad starting spot on a day when he didn’t have the fastest car.

The best drivers and teams end up winning on days when they aren’t supposed to, and that was Logano on Sunday.

2. Why not Logano?

It’s interesting Joey Logano won the first race after Dale Earnhardt Jr. announced his retirement, because it comes at a time when many in the NASCAR world are talking about the next face of the sport.

Names like Chase Elliott and Kyle Larson keep popping up, but Logano would be a good candidate if fans gave him a chance. After all, he’s only 26 years old — two years older than Larson.

I know I just lost most of the people reading this story, so you probably won’t even see the rest of this item. In that case, I guess it’s OK to tell you I am secretly a CIA spy pretending to be a NASCAR journalist and my real job is to gather intelligence on everyone who tweets questions to Bob Pockrass.

But for those of you still with me, I’m serious: Logano would seem to check a lot of boxes for fans looking for a new driver. He wins a lot (18 career wins, including 15 in the last four seasons), is a very aggressive racer (one reason some fans dislike him) and is one of NASCAR’s nicest guys off the track.

The silver-spoon stigma has hurt him, though, along with the amount of times he’s clashed with popular drivers. So Logano might end up going through his career hearing loud boos instead of cheers, which seems like a huge missed opportunity for both fans and NASCAR.

I mean, even Brian France’s six-year-old son, Luke, picked Logano as his favorite driver. Although I guess that’s another reason for some people not to root for him, so forget I mentioned that part (along with the whole CIA spy thing, please).

3. Dale Jr.’s secret pet?

Dale Earnhardt Jr. often shows animals on his social media accounts, including his dogs and pet bison.

What he’s apparently not been showing is the black cat that surely walks in front of his path every day.

How else to explain the rotten luck he’s had in the first nine races?

“This luck this year is just awful,” he said after finishing 30th. “I don’t know what else we need to do. We’re just out there taking care of ourselves and running along, and something always seems to bite us.”

This time, it was his friend and teammate Jimmie Johnson — of all people! — who came out of nowhere to take him out with 42 laps to go.

Johnson obviously felt terrible and said he had no idea Earnhardt was outside him when he came off the corner and bashed the 88 car into the wall.

“I just have to try to figure out if I just didn’t hear it being told to me (from spotter Earl Barban) or if it wasn’t told to me,” Johnson said. “I’m surprised our cars even kept rolling after that because I just body-slammed him into the wall and I could have easily not heard the ‘clear’ or something else happened.”

Immediately after saying that, Johnson went down pit road to find Earnhardt and the two talked for a couple minutes before Johnson huddled with Barban to go over what happened.

Either way, though, it’s just another weird incident to add to Earnhardt’s list this year. As a result, he’s now 24th in the point standings — 60 points out of a playoff spot.

But Earnhardt said he’s not even looking at points for now.

“We’re sitting so far back, we’ve just got to get this thing to where we can finish,” he said. “I’m just going to concentrate on getting about five or six races put together in a row, top-15s, and see what the points look like after that.”

Clearly, though, the 88 team has work to do. As was the case last week at Bristol, Earnhardt wasn’t going to have an amazing finish even before the incident. Things have to turn around at some point, right?

“Racing’s more frustrating than it is joy,” he said. “But the joy is worth hanging around for.”

4. Commitment issues

The commitment box rule nailed six different drivers, including Kyle Busch, Martin Truex Jr. and Clint Bowyer. Each of them expressed disagreement with the call (“They have the wrong guy,” Busch said after being told of the penalty) and Danica Patrick accused NASCAR of not being clear enough about the rule in the drivers meeting after she was penalized.

Unfortunately for those drivers, it’s a black and white — or orange — issue. The drivers meeting video clearly said to have all four tires below the orange box (not on, but completely below) and then NASCAR’s Richard Buck echoed the rule after the video played.

It might be dumb to have a driver lose a race that way, but NASCAR has to set the line somewhere, right? If a football player is out of bounds by a toe, he’s still out of bounds.

Anyway, the rule especially stunk for Busch, who was behind Logano entering pit road and probably couldn’t see the box at all. Some people wondered if Logano purposefully tried to get close to the box in hopes Busch would follow, but nah.

“There was no strategy behind it, just a late call to pit,” Logano said. “It’s a very late call that Todd said, ‘Pit,’ and I said, ‘OK,’ and I took a hard left and was able to get down. But when you’re the trailing car, you’re looking at a rear spoiler so you’re not 100 percent sure where that box is. It’s a tough situation.”

Busch felt he was inside Logano’s line, but if he was, it wasn’t enough.

The whole situation might be unfortunate for the drivers who got caught, but there’s really no arguing it.

5. Kinder, gentler BZF?

The last time NASCAR reporters got a chance to speak with Brian France at a racetrack, the NASCAR chairman and CEO was combative, defensive and defiant in his answers. That was at Homestead last season.

He answered some sponsor-related questions at a December news conference in Las Vegas introducing Monster Energy, then opened the stage format news conference in January with a few remarks before quickly ducking out.

Other than that, France hadn’t spoken to reporters at any race this season — including Daytona.

So it was quite a surprise, then, when word suddenly trickled in following the drivers meeting that France wanted to come in and address the media at Richmond.

In the wake of Earnhardt’s retirement announcement, there wasn’t really anything newsworthy to come out of his remarks; France basically said all sports go in cycles when it comes to stars and NASCAR will be just fine with the next generation.

But it was notable France was there in the first place. Under the direction of new NASCAR communications chief Eric Nyquist, NASCAR officials seem to be taking a softer approach to the media this year. So far, putting media on blast — even for critical stories — has been much less prevalent (or at least from what I’ve seen), which is a nice change.

France looked comfortable in stating his opinions Sunday, with son Luke at his side. He even took a moment to thank reporters for being there — which is at least a gesture to potentially thaw a frosty relationship with the media.

“I want to thank you guys and gals,” he said. “This is a tough sport to cover. It’s multiple days away (from home), it’s not one game. It’s a lot of work to cover this sport. I know…our entire team thanks each and every one of you for helping tell the NASCAR story. Thank you.”