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What if NASCAR drivers could chat during races?

David Ragan spoke about a fun idea during an interview in 2016: What if drivers could talk to each other during every race, and fans could hear their conversations?

“(What) if we had direct communication with other cars and I could flip over to someone else’s radio and say, ‘Hey! What the hell did you do that for? What are you thinking?'” Ragan said. “We had that option (in 2011) when we were doing the tandem drafting. We had like 15 different channels, and that was a cool feature.

“That would be something fun for the TV networks and fans to listen in, absolutely.”

Building off that idea, I asked drivers on Daytona 500 Media Day about whether they’d be in favor of the concept.

Check out what they said:

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The Top Five: Breaking down the 2018 Clash at Daytona

Five thoughts after Sunday’s season-opening exhibition race at Daytona International Speedway…

1. Calm Clash

Well, that was weird. An exhibition race with no points on the line, and most of the field ran single-file as Brad Keselowski led the last half of the race. OK then.

“Who would have thought they’d just run single-file for 30 laps?” said Kevin Harvick, who lost the draft while trying to make a move. “It didn’t all make sense to me.”

As the laps wound down, a few cars tried to take shots at building a low lane to challenge the frontrunners, but it was mostly a failure. They’d just drop to the back if anyone tried anything.

So what happened? According to several drivers, the cars weren’t handling well with the new restrictor-plate rules package, which made it difficult to run side-by-side or three-wide. They actually had to drive the cars — at least more than usual at Daytona — instead of running wide open while playing the typical chess game.

“I know it looks like we were just riding around the top, but we were actually lifting and trying not to run over each other when you get those big runs,” Austin Dillon said.

The new package helped cars suck up much quicker, but they’d hit the invisible air bubble just as hard. Meanwhile, the stability offered by the previous rules package — which made for lap after lap of pack racing as drivers tried to side draft and pick off positions — became a thing of the past.

“They were too much of a handful to race side-by-side and three-wide,” Erik Jones said. “Earlier in the race when we were doing that, I was out of control and just uncomfortable. I had to back out and give everybody some space.”

When a driver would pull out of line, he not only dropped to the back — but actually risked losing the draft altogether. Harvick said he was trying to slow the car in front of him in order to get a run, but he slowed both down that the draft just left them behind.

If a car stays in line, it never loses its momentum. Plus, the cars are running significantly faster than before — Keselowski said he ran a 199 mph lap while leading (not with a run), which was eye-opening.

“I was trying to make moves, but you just have to accept the pack being single-file or you’re going to be at the back of it,” Harvick said.

So that’s it. The drivers wanted to go and were eager to make something happen, but there was no overcoming the momentum deficit with so few cars and a single-file lane up top.

2. Now what?

The big question now is whether the Duels and the Daytona 500 itself will be less than exciting (or whatever term you want to use), as was the case with the Clash.

As Jones noted, the Duels on Thursday night will probably look similar to what fans saw Sunday because it’s an impound race and teams already have their race setups installed — which are close to the setups in their Clash cars.

And the 500? It’s obviously a concern, but Harvick said not to worry yet.

“I’ve seen this a little bit before (in the small field of the Clash),” he said. “It’s just different when you get all the cars out there.”

As for the contenders for the remainder of Speedweeks? Well, it would be a surprise if anyone but a Ford won the 500.

Fords have looked so strong on plate races over the last couple years (they’ve won seven straight plate races!), and they finished 1-2-3-4 in the Clash. What was especially striking was Harvick said his car was comfortable and stable despite losing the draft — which was the opposite of what other drivers were saying about handling.

Logano, too, said his car didn’t feel much of a change from last year after the team made a few adjustments.

“Not as much (change) as I thought it was going to be when I went to sleep last night,” he said.

If that’s the case, the Fords will return to the track Thursday night with a significant edge on the rest of the field.

3. Team orders?

As the Team Penske cars ran 1-2-3 in a line with the laps winding down, you may have wondered to yourself if Ryan Blaney and Logano would just be content to push Keselowski to the win.

No way.

“I don’t know about you guys, but for the last 20 laps, I was in there going crazy waiting for someone to make a move,” Logano said. “I was ready to go.”

Of course Logano and Blaney wanted to win for themselves. It’s just they were in a similar situation as everyone else, realizing they needed help to make something happen.

Blaney eventually tried it and made a move coming to the white flag — but all it did was drop him through the field. That move wasn’t the original plan, but it was perhaps his best option in the moment.

“I feel like I was in a good spot because Joey was behind me, and he would have gone with me for the win no matter where I went,” Blaney said. “I was going to kind of hang out until the lane started to form and then I’d jump out. It just never did.”

Roger Penske and Keselowski agreed if that scenario happened again in the Daytona 500, it would be an every-man-for-himself situation in the final laps (like it was with the Toyotas a few years ago). So there’s little chance all the drivers would have just stayed in line while Keselowski just cruised to a win.

4. Rules are rules

Ricky Stenhouse Jr. passed below the double yellow line, which is a penalty. You can’t do that.

NASCAR’s rule is it will overlook such a pass if the driver was forced below the line by another driver — but Stenhouse wasn’t.

Stenhouse, his team and a whole mess of people on Twitter argued otherwise, but NASCAR’s call was extremely consistent and fair compared to how officials have called it before.

The 2008 Regan Smith/Tony Stewart incident is the defining moment for this rule. If that wasn’t forcing someone below the yellow line, it clearly must be very obvious for NASCAR to call it.

So you might not like it, but NASCAR made a fair call in this case — which is all anyone should hope for.

Stenhouse had a run coming, but it looked like Busch’s car had already started to move down (Busch said his car got sucked down there and he wasn’t trying to go that low). Could Stenhouse have forced the issue with a wreck? Sure, but what’s the point?

It’s not unlike a driver getting a huge run on the outside and the leader moving up to block. What happens then? If the oncoming driver presses the issue, they’re both in the wall. So most of the time, they back out of it.

Stenhouse tweeted next time he could just turn Busch and wreck the whole field, but he either A) Could have backed out of it or B) If he felt that was impossible given his momentum, he could have given the position back and there would have been no penalty. So it’s not like that was the only option.

5. The new pit stop ballet

NASCAR took away a pit crew member from each team in the offseason, which forced crews to rearrange their choreography. Plus, tire changers now have to all use the same pit gun. There was much talk about how it would look and impact the races — and rightfully so.

But although the stops were significantly slower (FOX said more than four seconds!), it was hardly noticeable.

We probably won’t see the true impact until there’s a “race off pit road” situation at 1.5-mile tracks — where track position really matters. Daytona doesn’t make that big of a difference (although Keselowski did use a two-tire strategy to take the lead).

Overall, though, it just didn’t seem like a big thing. A month from now, we probably won’t even give it a second thought.

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Media Tour Day 3: To promote or not to promote?

Hey, did you see the quotes from the NASCAR Media Tour this week?

Oh boy, the barbs were flying.

Kyle Busch said NASCAR’s suddenly intense promotion of younger drivers was “stupid” and “bothersome,” adding he’s “not the marketing genius that’s behind this deal.”

Then Kevin Harvick said those comments were “like the child that is whining for some attention.” Bubba Wallace let out an exaggerated laugh and said Busch’s comments were “so dumb” and “so stupid.” Ryan Blaney said Busch was being unfair because “doesn’t want to do anything” when it comes to promoting the sport.

Wheeeee! And the season hasn’t even started yet. NASCAR!

But in reality, that summary is a very shallow interpretation of Busch’s comments — and the reaction to them.

What’s really going on here? Well, there’s a lot to it — and it’s worth exploring before making a judgment.

——–

Let’s start with Busch’s premise: That NASCAR is putting its promotional muscle into the younger drivers at the expense of established, successful veterans.

That seems hard to deny based on all we’ve seen and heard about Chase Elliott, Ryan Blaney and Kyle Larson over the last couple seasons — and now that William Byron, Erik Jones, Daniel Suarez, Bubba Wallace, Ty Dillon and Alex Bowman have replaced veteran drivers, the young stars seem to be everywhere.

But can you blame NASCAR if it’s leaning heavily on the new generation? The superstars all just retired in a span of a few years — Dale Earnhardt Jr., Jeff Gordon and Tony Stewart — leaving NASCAR scrambling to keep millions of fans from feeling disconnected.

Officially, NASCAR insists it is promoting both young and veteran drivers (NASCAR executive Steve Phelps said the strategy was a “mix” of both). But it is certainly counting on the new class to carry the future.

Last May, the week after Earnhardt announced his retirement, NASCAR sent Larson, Blaney, Elliott and Jones on a media tour to New York City — and why not? There’s a lot riding on their shoulders now.

Busch, of course, has noticed — along with the rest of us — that NASCAR really wants fans to get attached to one of the new drivers so they can grow with them over the next 15 or 20 years. But Busch is wondering where that push was when he was a young driver himself.

And actually, NASCAR’s Phelps said, Busch has a point.

“Until four or five years ago, most of our marketing was about the racing itself and pretty pictures around the racing,” Phelps said. “It wasn’t about the stars of our sport.

“So do I think that’s fair. When he came into the sport and started winning right off the bat? Yeah, I think it’s a fair statement that we did not give that kind of support.”

It’s true. NASCAR didn’t give the same promotion to Busch or Denny Hamlin or Carl Edwards like it’s doing with the current crop of new drivers. You can argue the Gillette Young Guns were a thing, but that was a sponsor program — not a NASCAR initiative (it also had drivers who were established and even some in their 30s).

Even after NASCAR began focusing more on the “star power” initiative, it did so by pushing the drivers who were already big names in order to sell tickets and try to stop the bleeding with TV ratings. You can’t really fault that strategy.

But it also caused Busch’s class of drivers to get passed over, and in the process created sort of a lost generation. Now it’s too late to suddenly start convincing fans to make Busch, Martin Truex Jr., Brad Keselowski or Joey Logano their guy.

Hamlin said today’s young drivers are “very lucky” they’re coming in during a time where fans are actively looking for a new person to pull for. It’s sort of a clean break.

“Most likely, (a fan’s next driver) is not going to be someone who raced against their (old) favorite driver; it’s going to be someone new that comes in,” Hamlin said. “They’re picking someone from the start just like they picked their driver who retired from the start.”

There’s nothing wrong with NASCAR picking up on that, because it is trying to plant the seeds for the future — albeit a little late.

And Busch — despite his sharp-tongued comments — definitely understands that. My theory is Busch’s frustration comes from wanting the attention for his sponsor, not himself. As the years have progressed, Busch understands his livelihood is tied to M&Ms continuing to feel like it gets enough bang for its buck. That’s why he’s willing to do things like record a wacky touchdown dance on video. So if he’s in the latest NASCAR ad campaign, that gives his sponsor exposure and, in turn, helps his job security.

But there’s a second part to this whole discussion, and it’s one where the veteran drivers could take some lessons from their younger peers.

——-

Behind the scenes, NASCAR is always communicating with drivers and their representatives about promotional opportunities.

Would you like to do a radio hit on an Orlando sports talk station?

Would you be willing to appear on the Kansas City FOX affiliate’s morning show?

Any interest in a cameo on a new TV series that’s coming out next fall?

Want to be a voice in Cars 3?

This probably won’t surprise you, but NASCAR has much more success getting younger drivers to accept these types of invitations.

Ryan Blaney, in particular, is known as someone who says yes to most of the things NASCAR asks him to do.

Why?

“You have to think of the end game,” Blaney said. “I would rather make other people happy than myself. If I have to sacrifice time, it is just time. I would rather do something meaningful to the sport than to go sit on my couch.

“Very rarely do I say no to things just to sit on my couch. I can do that at night and I can do that when I retire. I want to do as much as I can right now to make it work and make other people happy and make this thing the best it can.”

So you can understand why it frustrated Blaney when he heard Busch say the younger drivers are “bullied into doing more things” for NASCAR because the veterans say ‘No’ a lot more.

“We’ve been there, done that and have families and want to spend as much time as we can at home,” Busch said.

Blaney said he agrees to those opportunities not because he’s coerced, but because “I think it is good for the sport and myself.”

“I can tell you personally that (Busch) doesn’t like doing a lot of stuff, so that is why they don’t ask him to do a lot of stuff,” Blaney said. “That kind of made me upset how he bashed that part of it. To each his own. If he doesn’t want to do anything, so be it.”

This is where the younger drivers have a major edge over their older counterparts. They’ve come into NASCAR during a period of struggle, which has given them the mindset of needing to do whatever it takes to stay relevant.

“Certain drivers…when they get to this certain level, they stop doing stuff,” Bubba Wallace said. “… It’s kind of like pulling teeth when you get well-established in the Cup Series.”

Wallace told reporters they could pinch him if he ever acts that way.

But many veteran drivers entered the sport during the glory years and have lived through the decline. So they feel discouraged, as if there’s not much one driver can do to make a difference. That makes them more likely to turn down some of the promotional work a new driver might accept.

It’s hard to fault them, either. For example: Let’s say NASCAR asked a driver to do a satellite media tour — where they sit in a studio for a couple hours and talk to various local TV stations all over the country every 15 minutes. Is that really going to do anything to impact NASCAR’s health? What about a radio spot on KISS 98.5 or 1080 The Fan?

“The reality is what I do today to promote the sport most likely makes very little difference in this time span and this era,” Keselowski said. “I am not saying it makes no difference, but very little difference.”

Keselowski emphasized he believes promoting the sport is part of his job. And his intention is to leave the sport well-stocked for the future, which he’s done in areas outside marketing — like developing future talent in his Truck Series team.

But the truth is, times have changed for everyone. The downturn many others in NASCAR have felt over the last 10 years is finally hitting drivers in their wallets. And it’s not going to get any better with the status quo.

So the drivers — both young and veteran — have two choices. They can either ride it out as long as possible without doing much, hoping to make it to retirement; or they can actively try to play a role in building NASCAR back up to help future generations receive the same sort of lucrative opportunities they’ve had along the way.

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NASCAR driver popularity in the Dale Jr. Era

Since Dale Earnhardt Jr. won the Most Popular Driver award 15 straight times, there’s no dispute which driver was the most liked by fans in the last decade and a half.

But who were the other popular drivers during that time? Well, we actually know the answer to that question because the National Motorsports Press Association (which administers the award) has released a top 10 of the voting each year since Earnhardt first won it in 2003.

Only seven of the current 10 most popular drivers will return next season — Ryan Blaney, Kyle Busch, Chase Elliott, Jimmie Johnson, Kasey Kahne, Kyle Larson and Martin Truex Jr. That’s in alphabetical order, because the NMPA no longer releases the order of the final voting (they used to not only release the order, but also the vote totals).

Who will the other three be? It seems fairly wide open at the moment.

That’s because only two active drivers — Kevin Harvick and Brad Keselowski — have ever made the top 10 in the past and failed to make it this year.

All other active drivers — including the likes of Denny Hamlin, Joey Logano and Clint Bowyer — have never appeared on the top 10 list.

At the bottom of this post, I’ve compiled a spreadsheet of all the data dating back to 2003. But first, a few observations:

— What happened to Harvick? This is the biggest mystery from the voting. Harvick was the third-most popular driver in 2003 and 2004, then dropped to the bottom half of the list over the next decade — but was still in the top 10 for every year from 2003-13. But he has now missed the top 10 in three of the last four years (starting with the year he won the championship, oddly enough). Perhaps it’s because he’s been more affected than anyone with old-school fans abandoning the sport (assuming his fan base early on had a large portion of Dale Sr. fans after he took over that ride in 2001). What are some other theories?

— Truex on the rise. Martin Truex Jr. never made the top 10 in voting until the past two seasons — this despite being a full-time driver since 2006.

— New faces emerge. Ryan Blaney and Kyle Larson both made the top 10 in voting for the first time this season. Chase Elliott has made it in each of his first two years.

— Streak continues. Of the remaining active drivers, who has the longest streak of making the list? It’s a tie between Jimmie Johnson and Kasey Kahne, who have both appeared every year since 2004. But while Johnson has typically been in the bottom half of the voting when the order has been revealed, Kahne is usually toward the top (and got as high as second in 2013).

— That 2014 list! Seven of the 10 drivers from 2014 are no longer in the sport full time. Of course, that’s a bit misleading since Josh Wise made the top 10 that year based on the Reddit push. But the other six drivers (Earnhardt, Carl Edwards, Jeff Gordon, Matt Kenseth, Danica Patrick and Tony Stewart) took up a combined 68 spots in the top 10 over 15 years — and that’s going to be hard to replace.

Here’s the spreadsheet I compiled if you want to look at the raw data. “Yes” signifies they appeared in the top 10 that year; in years when the NMPA released the order, the driver’s position in the top 10 is noted.

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The Top Five: Breaking down the NASCAR championship race

Five thoughts after Sunday’s championship race at Homestead-Miami Speedway…

1. Truex gets his due

Ladies and gentlemen, Martin Truex Jr. is a NASCAR Cup Series champion.

It’s too bad we can’t send messages from the future back to our past selves, because it would have been almost impossible to believe that a few years ago.

In 2014, Truex wrapped up his first season at Furniture Row Racing with a single lap led. He finished 24th in points. And he had two career wins to his name at the time.

Now he’s the dominant car of the past two seasons, with 12 wins and 4,062 laps led in that span. Plus he’s got a championship to go with it.

I’m as guilty of this as anyone, but due to his career history (two wins in his first nine seasons) it’s been easy to just say, “The cars are just that good” when talking about Truex’s success. Since he didn’t win much until Cole Pearn showed up as crew chief and Furniture Row improved, Truex probably hasn’t gotten enough credit as a driver.

That should change after Sunday night. Kyle Busch was chasing him down — with what appeared to be a better car — and stalking him in case there was even the slightest bobble in the 78 car.

“Then I could try to pounce,” Busch said. “But that never happened.”

Truex drove a flawless 20 laps and showed he’s worthy of being in the conversation about the sport’s best drivers.

Toyotas are elite, but as Brad Keselowski noted: “He’s still beating the other Toyotas, so he deserves credit for that.”

Good point, right? And that’s not lost on Truex.

Yes, he’s basically driving a Joe Gibbs Racing car — just tweaked by Furniture Row. But he’s beating all the JGR drivers with it.

“That’s the coolest part of it, is showing people that you’ve got it, that you can do it,” Truex said. “It’s the best feeling in the world to have the same thing as somebody else and beat ’em with it.”

And Truex was especially pumped about out-driving Busch, who he called “one of the best drivers ever.”

“To beat him,” Truex said, “was awesome.”

2. This Bud’s for Dale

When Dale Earnhardt Jr. told the media about his goals for the weekend — I just want to finish all the laps, he kept saying — it turns out he was only telling part of the story.

There was a reason behind the wish: He wanted to turn his No. 88 car into a mobile Whisky River, right there on pit road.

“That’s why I kept saying, ‘Man, I hope I finish all the laps,'” he said with a grin. “I know it sounds ridiculous, but that’s really why I was saying that. Everyone says, ‘Who are you going to miss the most?’ and it’s my family. (The 88 team) is my family. We are so close.

“I told them, ‘The one thing I want to do is finish the race, and we’re going to drink a beer together.’ That’s the only thing that kept coming to my mind about what I do when I get out of the car: I want to have a beer with my guys. I want to have a moment with them that sort of closes it up for us.”

So there they were, Earnhardt and the members of the 88 team, using the car as a bar and chugging Budweisers in the middle of a mob scene on pit road. If it was possible to have an intimate moment while surrounded by a couple hundred people, they had it.

Earnhardt and the crew posed for selfies, tossed beers at each other until the coolers were empty and raised toast after toast.

Ayyyyyyyyyyyyyy, they yelled in unison, holding their cans to the sky.

“Standing around the car and the heat coming off the car and drinking them cold beers — they were so cold, they had them in those Yeti (coolers), man. Those things are so awesome,” Earnhardt said. “That’s what I wanted. I said, ‘Whatever I do after the race, I don’t care about anything else — I just want to have a beer with my team.'”

It was one of the most unusual postrace scenes in NASCAR history. But it was the first step toward normalcy — something Earnhardt is craving after a weekend he called “weird.”

All the various things swirling around Earnhardt — his retirement from the Cup Series, the upcoming birth of his first child, his best friend winning the championship, his team’s Xfinity Series success, his new job with NBC Sports — it all played into it.

“I’ve got this job next year that I got to get ready for that I have no idea what the hell I’m doing. I know nothing about it. I’m freaking out,” he said. “There’s just so many things happening for me. I mean, what the hell!? It’s ridiculous what’s going on in my life. So I can’t put my emotions about finishing my Cup career in a capsule. I can’t single it out.”

So what’s next? A hangover, Earnhardt predicted. But then he hoped for an uneventful week ahead.

“It’s been an amazing weekend,” he said. “I’m ready to go feel normal, though. I’m ready to go just do nothing for awhile.”

He looked at the group of reporters. His team had left — the celebration was over for now — and Earnhardt lingered on pit road, willing to fill reporters’ notepads with golden quotes like he’d done so often over the years.

“But I’ll miss all y’all,” he said. “And I’ll be back because of that.”

With that, Earnhardt smiled, gave a thumbs up and disappeared into the crowd of waiting fans one more time.

3. Like a punch in the face

The primary reason for Kyle Busch not being able to catch Truex in the final laps, Busch said, was a tough battle with Joey Logano.

Busch had been on his way toward the front and easily passed Kevin Harvick, but then he reached Logano. That pass proved to be a lot tougher.

Logano took the top lane and pinched Busch down; Busch had to back out of it, reset for a couple laps and try again.

“Just wasting too much time with him,” Busch said afterward. “He held me up. He was there blocking every chance he got, so got a real buddy there. But that’s racing. That’s what happens.”

Logano’s move was subtle, and perhaps it was nothing more than racing hard for his own victory — but it does raise questions.

For example: Did Busch’s ongoing rivalry with Logano teammate Brad Keselowski play a part in the hard racing? Or perhaps did lingering ill will between the two — Busch did punch Logano in the face earlier this year, after all — have anything to do with it?

There aren’t any quotes from Logano on the post-race transcripts about that, but I’d love to know whether that played a role.

If so, it’s just another example of the entire season building toward the pinnacle that is Homestead.

4. Keselowski the politician

Leave it to Brad Keselowski to get one more shot in before the offseason begins.

Keselowski stumped hard for NASCAR to help Ford after claiming Toyota got too much help with its new nose this season.

If you missed it, here are his comments:

“When that car (the new Camry) rolled out at Daytona and I think we all got to see it for the first time, I think there were two reactions. One, we couldn’t believe NASCAR approved it, and, two, we were impressed by the design team over there.

“With that said, I don’t think anyone really ever had a shot this year the second that thing got put on the racetrack and approved. It kind of felt a little bit like Formula 1, where you have one car that kind of makes it through the gate heads and tails above everyone, and your hands are tied because you’re not allowed to do anything to the cars in those categories that NASCAR approves to really catch up.”

Keselowski concluded by saying he assumed Chevrolet “would be allowed to design a car the same way Toyota was” in terms of the new Camaro — and Ford doesn’t have any plans for a redesign.

“If that’s the case, we’re gonna take a drubbing next year,” Keselowski said.

Honestly, I don’t have any problem with what Keselowski said. He’s very calculating and certainly knows his words will get picked up and echo around the garage.

He also knows he’s going to get criticized for whining or being a loudmouth, but he’s willing to sacrifice that in order to get his point across.

If it helps, and the talk somehow generates rule changes in Ford’s favor, then it will all be worth it.

5. Thoughts on 2018

There’s going to be plenty of time to reflect on this season and what next year might bring, but here are a few thoughts on what lies ahead.

The biggest storylines heading into Daytona next year will be NASCAR’s new identity — Life After Dale, so to speak. The hype and marketing push for the young drivers will be even bigger than this year, and the pressure will increase on the likes of Kyle Larson, Chase Elliott and Ryan Blaney to produce.

On the track, there will be much talk about whether the new Chevrolet nose with the incoming Camaro can somehow help the manufacturer gain on Toyota. If not — and with only minor changes to the 2018 rules package — there’s no reason to think Truex and the JGR drivers can’t dominate again next season.

Overall, the goal for 2018 should be to determine a floor for NASCAR’s long slide. Attendance and ratings will almost certainly be down every week — a natural side effect of the most popular driver leaving — so that’s just going to be a fact of life. But the sport should look at that and say, “OK, this is the low point; now we rebuild.” Use it as a launching point for a new era and get on track toward strengthening NASCAR’s health for the next generation.

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Brad Keselowski vs. Kyle Busch is the juicy subplot to Homestead

The drivers involved in NASCAR’s best rivalry are going to race against each other for the championship on Sunday.

Lucky us.

Brad Keselowski and Kyle Busch genuinely do not get along, and there’s nothing phony about it. Busch sincerely dislikes Keselowski and has no plans to ever work on their relationship — this despite Keselowski making a public attempt to extend an olive branch in 2015.

“Sometimes you just don’t like a guy. Fact of the matter,” Busch said Thursday.

When Busch and Keselowski are put in situations where they have to be together — like riding in the back of a pickup truck before the race, for example — there’s rarely any conversation. At Dover in September, Busch was so ready to get out of Keselowski’s company that he undid the lift gate while the truck was coming to a stop and jumped out.

“Talking is a little overrated,” Keselowski joked Thursday. “I grunt — arugh! — like Tim ‘The Tool Man’ Taylor (from Home Improvement).

“Nah, I don’t know. (People) probably get caught up in all these relationship things and forget about the reality of what this stuff is supposed to be all about — and that’s going on the racetrack and racing.”

But bad blood between drivers can matter — as evidenced by the recent Denny Hamlin/Chase Elliott incident at Phoenix — and could actually manifest itself on the track. The rivalry, while not overly heated at the moment, could play an outcome in deciding the championship.

It’s probably annoying to the competitors — particularly Keselowski, since he is the kind of guy who enjoys getting along with people — but the rivalry is a fun championship subplot for everyone else.

For whatever reason, Busch and Keselowski always find themselves together. They are a year apart in age, have children born two days apart from the other, own championship-caliber teams in the Camping World Truck Series and have one Cup title and Xfinity title apiece.

This week, they were together again for a media tour in New York City — along with Martin Truex Jr. and Kevin Harvick. Truex joked Busch and Keselowski “were like best pals,” but then added “they acted like normal people, so it was good.”

Said Harvick: “I thought they did fine. We kind of kept them separate in the cars. Martin took one car and I took the other car to keep them apart. So they did all right.”

But what’s the deal? Why has the rivalry continued for so long? It was all the way back in 2010 when Keselowski made his famous “Kyle Busch is an ass!” comment at Bristol.

That’s seven years ago! And it’s still going. Why?

“Both of us are fortunate to have great cars and great teams, and when you run up at the front a lot, things are going to happen when you’re going fast,” Keselowski said. “… When you race at the front and you’re racing for championships, it’s a great position to be in, and it’s just the way it has unfolded.”

In the end, two drivers not liking each other might not matter. Harvick noted Thursday the championship race “is not boxing.” It’s about the teams putting fast cars on the track, not a battle of the minds.

And it might not even last. Just look at Harvick and Busch, who used to hate each other but now get along.

“This week when we were doing the media stuff in New York, we were kind of like high school buddies,” Busch said of Harvick. “We were kind of joking around and making fun of the others.

“So that was kind of weird. Kevin and I, friends? What? I guess we’ve grown to respect one another and what each other has done.”

But does Busch ever see getting to that point with Keselowski?

“Probably not,” Busch said. “He’s just too different.”

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The Top Five: Breaking down the Phoenix race

Five thoughts after Sunday’s Round 3 elimination race at Phoenix Raceway…

1. That’s why we follow NASCAR

There are times throughout these long NASCAR seasons where we might question our passion for this crazy sport. There can be infuriating decisions, ho-hum races or feelings of discouragement when politics or economic realities creep into what should be an escape from reality.

But days like Sunday? Those are the races that keep us all coming back.

The final stage at Phoenix had so many emotions and so much drama that it almost didn’t even seem real at times.

You had Chase Elliott tapping Martinsville foe Denny Hamlin and eventually putting him in the wall, which led to a cut tire that ended Hamlin’s championship race hopes (which had seemed near-certain just moments earlier).

Then there was Elliott making a bold move to the front, putting himself in position for what appeared to be both a stirring first career victory and a championship berth.

And then, after all of that, there was Matt Kenseth — in likely the second-to-last race of his career — somehow tracking Elliott down despite not having clean air and making a pass for what was probably his final career win.

At the same time, that sequence of events improbably put Brad Keselowski into the championship race despite not having the kind of weekend that normally would advance a driver out of Round 3.

So no matter which side you were on (Elliott fan? Kenseth fan? Ford fan? Somewere in between?), you likely felt some level of both elation and disappointment as waves of excitement rolled through the final laps.

That’s the kind of emotional payoff that makes spending three hours of your Sunday in front of the TV all worth it.  It’s a wacky sport at times, and there can be intense frustrations that come with it.

But when NASCAR is good, it’s really good.

2. A popular win

Obviously, an Elliott victory would have been absolutely massive for NASCAR. The stands might have about fallen down with cheers had the young driver ended up winning the race and moving to Homestead. The marketing department would have had to work overtime all week to hype up a young star going for his first title in Dale Earnhardt Jr.’s last race.

But to see Kenseth win? For the sold-out Phoenix crowd, that might have been the next best thing out of the available options (Earnhardt wasn’t in contention, though he did finish 10th).

The image of Kenseth standing on top of his car, looking to the heavens and then pumping his fist like he won the championship is an image that will stay with everyone long after Kenseth’s career ends. It’s a great final shot for his Hall of Fame highlight reel someday.

It was also somewhat of a cathartic moment — not just for Kenseth fans, but longtime followers of the sport. Like Kenseth himself, many fans have felt pushed out of NASCAR as the sport completely cycles. There’s a different racing format, a different championship format, different rules and now different drivers.

So the idea of Kenseth not being able to exit with what seemed like a proper sendoff? Well, that just wasn’t very satisfying to longtime fans who have continued to stick around.

At least Earnhardt has had a full year to say goodbye and soak up the appreciation — or #Appreci88ion — from the tracks and his supporters.

Kenseth hasn’t. And though it can be argued he wouldn’t have wanted the fanfare anyway, he deserved some sort of ending that would help cushion the blow.

Sunday was it.

Those new guys who have come along and pushed drivers like Kenseth out of the sport? Well, Kenseth tracked one of them down — despite being more than double his age — and made a winning pass late in a crucial race. Some of the young drivers did end up in victory lane at Phoenix, but it was just to shake Kenseth’s hand.

So let the record show the oldest full-time Cup driver could still get it done as his career came to a close. Beating the next generation in the process had to be a pretty satisfying moment for the old guard.

3. What’s next for NASCAR

There’s been a lot of hand-wringing over what will happen after Earnhardt retires next week. Whose sport will this be?

The focus has been so much on the Young Guns that everyone seems to have overlooked the likely reality: The upcoming years will be dominated by drivers who are already regular winners in the Cup Series.

It’s not Elliott or Blaney or Kyle Larson or Erik Jones who are going to fill the shoes of Jeff Gordon and Tony Stewart and Earnhardt in the immediate future; they’re not winning enough races to pull that off yet.

The torch has already been passed, and all you have to do is look to three-quarters of the championship field to see where it went.

Drivers in their 30s are ready to feast. Martin Truex Jr. is 37 and could easily race for five to eight more years. Brad Keselowski (33) and Kyle Busch (32) are in the prime of their careers with perhaps a dozen years left. Denny Hamlin is still only 36.

The younger drivers will get there eventually, and certainly the glimpses of speed this season are promising.

But until they figure out how to beat the older drivers in crunch time situations, they aren’t going to be able to truly take over the sport.

4. Championship preview

If you asked me to name the three grittiest, most cutthroat racers in NASCAR, I’d say Kevin Harvick, Kyle Busch and Keselowski. Three former champions and drivers who can capitalize on any sniff of an opportunity to win.

Well, guess what? They’re racing each other for the title and going up against a driver in Truex who has had the most speed all year long.

This is an incredible championship field, to be honest. I’m really excited and anxious to see what happens and how this plays out.

Obviously, the two Fords are going to be at a speed disadvantage to the Toyotas. It’s been a Toyota season — and particularly a Truex season on the 1.5-mile tracks.

But crazy things happen in these races (remember when the fourth-best car of the title contenders won last year?), so it’s really anybody’s race.

That said, I’m going with Busch. The primary reason is I picked him before the start of the playoffs and it would be dumb to switch picks now, but I also think his combination of speed and otherwordly talent could come in handy on a late-race restart that might decide the title.

Between the championship race itself and the final races for Earnhardt, Kenseth and perhaps Danica Patrick, Homestead is going to be a truly memorable day.

I can’t wait.

5. What about Hendrick?

Before we go, let’s put a cap on Hendrick Motorsports’ season.

First of all, Elliott is going to be just fine.

Don’t worry that he’s not closing out races yet. He will figure it out in time, and then the wins and championships will come.

These playoffs have been an incredible stretch for Elliott, and he established himself as a fan favorite during that time. He’s finished second in almost half of the playoff races, emerged as the Good Guy in the Martinsville situation (even though he moved Keselowski), was labeled the People’s Champ at Texas and got his revenge at Phoenix.

Elliott will be the Most Popular Driver after Earnhardt leaves. And really, he was the best Hendrick car all season.

And that’s why I’m not as sure about Jimmie Johnson.

There’s no question Johnson is still an elite driver. But the 48 team looked off for most of the year — Johnson has the worst average finish of his career — despite winning three times early in the season.

And when you think about it, last year wasn’t very good for the 48 team, either — until he came out of nowhere to win the title, which masked many issues.

Johnson never finished a season with fewer than 20 top-10 finishes until last year, when he had 16. This year? He has 11.

The 48 team is headed the wrong direction.

Meanwhile, Johnson is 42 years old and will be the oldest full-time driver once Kenseth and Earnhardt retire.

So if the 48 is going to get back to its winning ways, how much time does it really have before Johnson, Chad Knaus — or both — move on to the rest of their lives.

In some ways, that sets up 2018 as a defining season for the 48 team’s future.